Saturday, November 5, 2011

McIntosh Unveils Two New Experience Centers at Retail Locations in California and Virginia

Binghamton, NY, November 2, 2011 – McIntosh Laboratory, global leader in prestige quality audio for over 60 years, today announced the grand opening of two upscale “Experience Centers” at Century Stereo on Friday, November 4 in San Jose, CA, followed by IQ Home Entertainment in Fairfax, VA on Thursday, November 10. To celebrate, each opening will feature an exclusive in-store concert by an up-and-coming band. Rock band “Taddy Porter” will take the stage in San Jose, and Nashville pop-rock sensation “States” will perform in Fairfax.
The “Experience Centers” are part of McIntosh’s initiative to engage and educate new -audio enthusiasts to a high quality music listening experience. McIntosh Experience Centers will provide customers with a taste of why discerning listeners and famous musicians have long considered McIntosh to be the “platinum standard” of great sound. McIntosh products will be showcased “live” in an elegant setting that illustrates their power, musicality, style and overall prestige quality. The McIntosh collections on display include the company’s acclaimed
“MANHATTAN” compact home audio system (MXA60), the “WESTCHESTER ,” home theater systems featuring the world-class MX150 AV processor, and the “SOHO” collection, a superlative two-channel system solution that combines the acclaimed MT10 turntable with a high performance preamplifiers and loud speakers.
McIntosh Global Vice President for Sales & Marketing Linda Passaro noted: “We are delighted that two of our most valued partners, Century Stereo and IQ Home Entertainment, are demonstrating their passion for McIntosh high-quality performance and showcasing our products in a prestige setting.
McIntosh initiatives such as this help elevate the listening experience, providing a way for consumers to experience the technical excellence, and emotional connectivity of McIntosh for themselves. With these Experience Centers our retail partners will be able to provide discerning customers a greater understanding of how a powerful, quality music system can enrich their lives, so they can truly live their music.”
About McIntosh Laboratory
Since 1949, McIntosh Laboratory has been committed to excellence, innovation and quality. McIntosh continues to define the ultimate home entertainment experience for discriminating consumers around the world. Handcrafted in Binghamton, New York, its products deliver powerful performance and superlative engineering. The iconic “McIntosh Blue” Watt Meters have become the recognized symbol of quality audio globally. McIntosh systems are created to share music quality passion throughout generations. McIntosh Laboratory, Inc. is a D&M Holdings company. For more information visit Mcintoshlab, or join us on Facebook: and Twitter@McIntoshLabsInc. All product and brand names with a trademark symbol are trademarks or registered trademarks of McIntosh Laboratory, Inc.

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